Norlys is Denmark’s largest energy and telephony group, with more than 1.7 million customer accounts. The company is a one-brand concept consisting of 40 merged companies united under the Norlys name.
Norlys provides internet, TV and streaming services, charging solutions for electric cars as well as natural gas and electricity to its customers.
The strong expansion that Norlys has undergone is partly due to the company’s ambition to create positive change through a common approach. Norlys is based on the idea that together, we are stronger.
Multiple business activities also bring very different customer centre solutions and many customer inputs by phone, mail and chats. Puzzel’s cloud-based contact centre solution has helped Norlys to massively streamline its customer services, cutting working hours for their over 500 customer agents – to the benefit of their customers.
Increased efficiency with a unified solution
Norlys disposed of its heavy and space-consuming hardware in the basement some time ago, replacing it with a reliable, cloud-based contact centre solution through Puzzel that can be quickly adapted to the company’s different needs.
With the transition to Puzzel in 2020, Norlys simultaneously discontinued five different telephony systems across its business units. There are still a large number of customer inputs, but complexity is significantly reduced by the fact that everything can be managed from one system with Puzzel’s contact centre solution. That also gives Norlys a unique insight into important customer management data.
“By bringing all our customer inputs into Puzzel’s operational management system, we’ve been able to start getting a better picture of the journey our customers are experiencing. We couldn’t do that before, and that’s important to us,” says Pernille Storgaard, Senior Director at Norlys.
The results
Lifeplus’ customer-centric transformation, which now includes a comprehensive suite of customer service channels and a deep commitment to empathetic, authentic interactions, has yielded remarkable results.
This approach has not only significantly boosted sales but also solidified its position as a customer-first organisation, with a CSAT score of 94.8%.
The majority of their sales now originate from their contact centre, highlighting the tangible impact of making customers feel valued and heard. Lifeplus’ unwavering focus on building real relationships with its customers has proven to be a winning strategy, reinforcing the connection between genuine care and tangible business success.
